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| Initial Review & Analysis |
| Website Analysis The analysis will identify visibility, meta, content, link, image, and semantic issues across the site for comprehensive optimisation. |  |  |  |  |  |
| Duplicate Content Checks We examine your site for repetitive content that can harm SEO. By addressing these issues, you can improve your site’s credibility and visibility. |  |  |  |  |  |
| Backlink Audit The analysis will assess the quality, relevance, anchor text, location, landing pages, and link acquisition trends of inbound links to your site. |  |  |  |  |  |
| Penalty Protection We defend your site from harmful competitor links by disavowing toxic backlinks, ensuring Google doesn't count them against your site's SEO. |  |  |  |  |  |
| Competitor Research Analysing competitors' link profiles, content, and technical performance, we'll adapt their best practices to enhance your site, pending your approval. |  |  |  |  |  |
| Keyword Research We’ll pick the most profitable keywords using search data and competition analysis, then enhance your landing pages for maximum SEO impact. |  |  |  |  |  |
| Keyword URL Mapping |  |  |  |  |  |
| Baseline Rank Report |  |  |  |  |  |
| On-Page Optimisation |
| Internal Page Analysis Internal landing pages will be optimised for assigned keywords, with improvements made to usability and factors affecting conversions. | 3 | 5 | 8 | 12 | CUSTOM |
| Title Tags Optimisation | 3 | 5 | 8 | 12 | CUSTOM |
| META Tags Optimisation | 3 | 5 | 8 | 12 | CUSTOM |
| Content Optimisation* This process involves refining your content's quality and structure, aligning it with targeted keywords to improve visibility and provide a better user experience. |  |  |  |  |  |
| Heading Tags Optimisation | 3 | 5 | 8 | 12 | CUSTOM |
| Images Optimisation | 3 | 5 | 8 | 12 | CUSTOM |
| Technical Analysis |
| Canonicalisation/301 Redirect* |  |  |  |  |  |
| Robots.txt Creation/Optimisation |  |  |  |  |  |
| Sitemap Creation/ Optimisation |  |  |  |  |  |
| Responsiveness Analysis* |  |  |  |  |  |
| Permalink Analysis* |  |  |  |  |  |
| Schema Markup Analysis | 0 | 2 | 5 | 7 | CUSTOM |
| Page Speed Analysis | 0 | 2 | 5 | 7 | CUSTOM |
| Hyperlink Analysis | 3 | 5 | 8 | 12 | CUSTOM |
| Tools Setup & Optimisation |
| Google Search Console Setup* |  |  |  |  |  |
| Bing Webmaster Tools Setup* |  |  |  |  |  |
| Google Analytics Setup & Integration* |  |  |  |  |  |
| Google Analytics Conversion Tracking Setup* |  |  |  |  |  |
| Google Analytics Custom Dashboard* |  |  |  |  |  |
| Link Building |
| Link Building The link-building strategy will include directories, social media, online communities, industry bloggers, and other valuable links for optimal SEO. |  |  |  |  |  |
| Content Marketing |
| Blog Post Creation |  |  |  |  |  |
| Blog Post Upload (WordPress or CMS required) |  |  |  |  |  |
| Social Media Posting* |  |  |  |  |  |
| Article Creation |  |  |  |  |  |
| Press Release Creation |  |  |  |  |  |
| Guest Blog Creation |  |  |  |  |  |
| Video Marketing |
| YouTube Account Setup |  |  |  |  |  |
| Vimeo Account Setup |  |  |  |  |  |
| Dailymotion Account Setup |  |  |  |  |  |
| Share Videos on Social Media Networks |  |  |  |  |  |
| Video Sharing |  |  |  |  |  |
| Local Search Optimisation |
| Google My Business Page Setup & Verification |  |  |  |  |  |
| Google Business Page Verification |  |  |  |  |  |
| Bing My Business Setup & Verification |  |  |  |  |  |
| Customer Reviews Optimisation |  |  | 2 | 4 | CUSTOM |
| Local Business Directory/ Citations | 3 | 5 | 8 | 12 | CUSTOM |
| Local Business Citation Audit |  |  |  |  |  |
| Monthly Reporting |
| Keyword Rank Report |  |  |  |  |  |
| SEO Activity Reports |  |  |  |  |  |
| Monthly SEO Performance Report |  |  |  |  |  |
| Virtual Monthly Meeting* |  |  |  |  |  |
| Support Email, Ticket & Phone Support |
| Customer Ticket Support |  |  |  |  |  |
| Email Support |  |  |  |  |  |
| Phone/Skype Support |  |  |  |  |  |
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